Getting to know your cognitive biases.
Everyone has #cognitive biases. It is impossible to scape from them as they are anchored deeply in our brain operating system. But getting to know them, helps you navigating and trying to avoid them as much as possible.
When working in #Innovation ⭐️ , there are some which are specially painfull:
👉 Confirmation bias: the tendency to search for, interpret, favor, and recall information in a way that confirms or supports one’s prior beliefs or values.
👉 Availability bias: the human tendency to think that examples of things that come readily to mind are more representative than is actually the case.
👉 Anchoring: the tendency to rely too heavily, or “anchor”, on one trait or piece of information when making decisions (usually the first piece of information acquired on that subject).
I found this infographic interesting, as it contains most of the cognitive biases clasified by clusters.
This article is also interesting, as it reflects on cognitive biases hindering innovation and how to act on them.
What cognitive biases are those affecting the most to you? I have to admit that «Availability bias» is one of those that I have to pay more attention to.
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